I just got back to Kingston after visiting home over Thanksgiving weekend, and once again I spent way too much money over the weekend on clothes that I don’t really need. Recently “smart consumption” has become a bit of a catchphrase, and one that I need to pay more attention to. It’s a trend towards pocketbook-friendly, more intelligent shopping. Everything from design to price is now being discussed all over the web, and as a result shoppers know exactly what they are looking for.

Today it’s possible to find quality products that will last you long-term at a good price. Smart shopping is more about a long-term perspective than finding bargains. Ask yourself if you will wear that new outfit you just have to have after washing it twice. Focus on buying basics that will last you a lifetime, and use your leftover money on more trendy pieces. And remember what I often forget: that student loan money is for tuition, not shoes.

I’m only now learning to be a smart shopper, and this past weekend is the perfect example as to why I’m not very good at it yet. But smart shopping doesn’t mean that you have to stop loving clothes, or stop shopping. You just have to focus on quality fashion at a good price. I think I can handle it.